Find out how it all started and what the result of our campaign is.
Page 3 has been featured in The Sun for 44 years. It was widely accepted in the beginning, but at some point, it became too sexist. In an age where people can choose what they want to see over the Internet, it made no sense for women to be objectified in a supermarket newspaper – a newspaper that children could see and buy from most supermarkets. It became an outdated idea that was no longer interesting. While at some point The Sun stopped displaying topless images over weekends (and sometimes during the week), the newspaper's editors ignored a suggestion coming from Lucy-Anne Holmes to completely get rid of the nude women. She never received a reply back, so this is how the No More Page 3 petition came to life.
The petition started slowly, but it gained notoriety with time. Started in 2013, it took it about a year to reach more than 80,000 signatures. The snowball effect came into play and it started gaining popularity. Less than a year later, it had more than 200,000 signatures. In January 2015, The Sun has decided to do something about it and listen to the people's voice, so the third-page feature with topless women was removed.
The petition did not go unnoticed. It made it to international news all over the world and proved that things can change if people are ambitious enough. It was the obvious proof that power belongs to the people when it comes to integrity.
About 30 universities have joined a battle to boycott The Sun, as well as many celebrities. At some point, the idea of changing the third page and redesigning the newspaper was mentioned, which was saluted by a few supermarkets as well – Waitrose and Tesco. Over 140 MPs have expressed their support for No More Page 3, whether by signing the petition or talking about it. The same goes for multiple organizations and institutions.
It took about two years for something to change and it did. Page 3 was eliminated, yet The Sun tried to revive it at some point – it was only one edition though. The petition might have reached its goal, but the people behind it are still working in the attempt to make the world a more even place for both genders. Female objectification has no place in today's society. Sexism has no place in today's world either. Therefore, most of the people who pushed this campaign before are now campaigning against other similar issues.